Matt Nicholas

Senior Creative / Director

National Inclusion Week

Film (Promax Europe finalist)

2 months after the campaign Sky was recognised as the UK's most inclusive company on The Inclusive Top 50 UK Employers List

National Inclusion Week

The Brief:
Celebrate the diversity of people at Sky and inspire colleagues to actively foster a more inclusive culture.

The Solution:
We reimagined the classic paper chain of people - but instead of identical figures, each person was unique. Through an intricate origami stop-motion film, crafted from over 30,000 photographs, we brought to life a powerful story of the individuality that makes up Sky.

The Results:
Just four weeks after launch, Sky was named the UK’s most inclusive employer.

Film (Promax Europe finalist)

Film (Promax Europe finalist)